Key duties:
- Managing and coordinating the work of a 10-person, interdisciplinary marketing team.
- Setting goals, priorities, and directions of activities.
- Supervising SEM and Performance Marketing campaigns run across multiple channels.
- Developing activities in Google Ads, Meta Ads, TikTok Ads, and other platforms.
- Analyzing campaign performance and optimizing customer acquisition costs.
- Monitoring key marketing metrics and the quality of acquired leads.
- Coordinating collaboration between performance, content, SEO, design, video, and PR areas.
- Expanding the use of video in marketing campaigns.
- Testing new channels, ad formats, and ways to reach customers.
- Expanding the use of AI and automation in marketing.
- Analyzing results and recommending further actions.
- Developing team competencies and ensuring the quality of executed projects.
Requirements:
- Practical experience in SEM and Performance Marketing.
- Experience managing a team or coordinating the work of specialists from various marketing areas.
- Very good knowledge of Google Ads and Meta Ads and experience with other digital channels.
- Ability to work with data and make decisions based on campaign results.
- Good understanding of video marketing and video ads.
- Broad perspective on digital marketing and ability to connect different channels.
- Independence, initiative and focus on testing new solutions.
- Interest in AI, automation and new technologies in marketing.
We offer:
- Attractive salary
- Relocation package
- Company car
- Real opportunity for professional development
Good to have skills:
- Practical use of AI tools in everyday marketing work.
- Experience in automating marketing processes.
- Experience in building and optimizing lead acquisition funnels.
- Familiarity with analytics and marketing automation tools.
- Experience running multichannel marketing activities.
